QUESTION: How much faster could you go...
If you had a high-converting, super-sexy, fancy-pants, coffee-making sales page like this?
Coffee-making you say?
OK, OK, I lied about the coffee
Just to make you smile, but...
What if you could create a sales page so persuasive that your offer literally sold itself?
You'd
Ditch those draining sales calls because your sales page is doing the heavy-lifting for you
Get fully booked and enjoy consistent, reliable monthly revenues instead
Finally launch you new membership, programme or mini offer and make MORE money
Build your credibility and authority so that your perfect-fit clients come looking for you
And you'd finally build the financial freedom you've been chasing
But if you're like most
coaches, you're struggling to write an effective sales page because:
You're a perfectionist and it never quite sounds good enough so you procrastinate and STILL haven't got it written
You can't stand the idea of "hyping yourself up"
You get overwhelmed by all the details and don't know where to start
You struggle to articulate your offer persuasively (even though you're BRILLIANT at helping others do this - it's SO much harder doing your own!)
So my question is:
What if that wasn't the case...what if you had a BRILLIANT sales page doing the heavy-lifting for you; what would that
DO for your business
(and for your TIME?!)
Because listen:
Your ability to articulate the value of your offer persuasively, to your ideal client - at scale - is what will take you to the next level of growth
Yeah, I'm quoting myself. (My page, my rules)
What I'm saying is that when you create a sales page that SHOWS a client what their current problem is, what their reality could look like - and how YOUR solution is THE missing link between the two - you make sales.
And when you can do that WITHOUT having to explain it again and again on a call -
now that's called SCALING!
But first, you have to convert
And it's kinda like this...
You know when you're watching a movie and the hero isn't aware of something that you, the viewer, can see clear as day.
And then there's a scene (in movie-speak it's called "the call to action") which totally shifts their belief and they get this epiphany, this light-bulb moment when they see the path they need to take.
Which means they set THEMSELVES on that course of action, they sell themselves on that path(which is soo much more powerful than you shouting at them through the TV)
WELL HERE'S THE THING:
A good sales page IS that epiphanising call to action. It shifts the belief of your perfect-fit client, adjusting their world view so that your offer has its own gravitational pull.
Imagine that
Like a magnet
A REALLY good sales page doesn't persuade - it enlightens
It shifts a belief so that THEY sell themselves on you
But To Get This Right...
You have to go deeper than a freebie sales page template can take you, because we have to do some deep work around who your offer is for and what it does
We have to craft a marketing argument that runs powerfully through your whole page
We have to make your offer connect, compel and convert
And the good news?
I can teach you EXACTLY how to do that...
Introducing
Sales Page Sorted
The 30 Day Programme that teaches you how to write a sales page that connects and converts like crazy so that you can scale beyond referrals and create more leveraged offers
Create a sizzling sales page that LOOKS and SOUNDS so amazing you have to stop yourself from wolf-whistling it!
Learn how to articulate your offer clearly and compellingly and stack the benefits so that it's impossible to turn down
Write connecting copy that attracts your ideal soul-aligned client, so that you can do your best work serving your people
Stop second-guessing yourself, overthinking and procrastinating and get your sales page WRITTEN!
Load up your page with the persuasion triggers and objection-melters that mean it sells itself
Work smarter, not harder - ditch the sales calls, endless DMs and tailored proposal writing now that you have your very own never-sleeping-sales-team
Use your new skills to create new revenue streams by launching new offers that convert
What we do together
We'll meet weekly on a group-call to optimise your offer and turn it into juicy, irresistible sales page copy.
After our 30 days together you can take your copy and use my template (or your existing team) to build your sales page - or we can do it for you, with the VIP design and buld option
Session 1: Getting The Foundations Right
We'll get absolutely crystal clear on who you serve, the single biggest problem they have, the results you get, what they've tried already and why it hasn't worked - and the beliefs they have about why this is hard and what they think they need.
We'll use this to optimise your offer to speak specifically to your ideal client and to identify the core marketing argument in your sales page. This is NOT another avatar exercise - you'll learn the exact process I use that has my clients saying "how did you get into my head so fast".
Outcome:
You'll get total clarity on who you serve, the results you get and the language you'll use to turn their heads - and you can use this across ALL your messaging
Session 2: Creating Offers That Sell
In Expert Secrets, Russell Brunson says "If I can make people believe that (blank) is the key to (blank) and is only attainable through (blank) - then all other objections become irrelevant and they have to give me money".
That's what this session is all about. We'll optimise your offer so that it is THE solution that bridges your client's need and their goal. We'll do this by mapping your offer against their needs, signaturising it and by applying the secret sauce of high converting pages - what I call Results-Based Marketing
Outcome:
You'll optimise & signaturise your offer and articulate it as the essential ingredient powering the transformation your perfect client needs
Session 3: Sales Psychology And Persuasion Marketing
You need to understand HOW purchasing decisions get made and WHY people buy - so that you can make sure that what you write speaks to those motivations.
We'll dig deeper into sales psychology and persuasion marketing and we'll look at the Persuasion Triggers that nudge your buyers to take action, so that we can make sure your sales page plays to all of them.
Outcome:
You'll understand how to use sales psychology to pre-empt and melt objections so that you increase conversion and make more sales
Sessions 4 & 5: Writing Your Sales Page
You've already been unwittingly writing the core content of your sales page, so you're further along than you think! In these sessions, we'll dive into the anatomy of a sales page and I'll show you how the 14 different sections work together to lead your customer to action. I'll break each section down and show you how to write it and the different options/approaches you can use
Using the work you've already done and the writing prompts, we'll sketch out what you're going to say in each section and I'll show you examples of pages I've written, for inspiration. We'll talk through your own ideas and I'll show you the best way to use AI tools to help if you're struggling with the right words.
Outcome:
You'll get your sales page written - and you'll generate a month's worth of content you can use for socials in the process
Copy Feedback
You'll have the opportunity to submit your copy for my feedback, throughout our 30 days together.
I'll record a short loom video as I walk you through the edits and tweaks that will improve it for conversion
You'll also get some copy-sprinkles, the little "write this instead of that" optimisations that will help you make it shine
Outcome:
We'll identify the copy tweaks that will take your page from "meh" to "mwah"
This if for you if:
You're a Coach, Creator or Consultant and you likely have something nuanced you're selling. You've sold your services before and have existing clients (your offer is validated, this is not your first rodeo) and you're keen to grow your audience and scale beyond referrals
You may have one or more offers "out there" already but they don't get enough traction and you don't feel you're standing out sufficiently to get noticed
Your offer is likely to be over £500 and you might have a millions ideas for other offers, but currently lack the skills to write them up in a way that will get them selling
Or you might be planning or launching a leveraged offer (a course, group programme, mastermind or membership)and the idea itself doesn't need validationg, because it's an extension of existing offers, but you need a way to make it compelling - and visible
And you want to:
Get your key marketing
assets in place
Get consistent
leads
Turn leads into
customers
Turn customers into
super-fans
Let's Get You A Ticket On The Fast-Track Train To Financial Freedom
Listen, I've been there:
It's HARD trying to run your business AND get new clients
You know you need to work ON your business, not just IN it - but the relentless hamster wheel of serving, selling AND marketing is burning you out fast.
What you really need, is a CLONE machine.
But since we've not quite there yet (no offence to Dolly the sheep) - knowing how to create sales pages that sell is your next-best shortcut to success.
It means you get fully VISIBLE
It means you can test new offers out FAST
It means you're not spending all your time SELLING
It means you can start to SCALE
And here's the thing...
If you don't master this, 3 months from now you'll still be struggling and juggling, and relying on referrals, and the end of the year will be fast approaching.
It will still feel like a hand-to-mouth rollercoaster ride. You'll still be frustrated that it's taking so long to "make it".
But when you invest in learning the skills to write your sales page - you're not just gaining the ability to articulate your offer more compellingly and get it out there (which will pay dividends across ALL your marketing) you're paving the path to create digital products, group programmes, memberships - to unlock the opportunities of passive and leveraged income streams that you're just ITCHING to get at, if you JUST had the skills to create and publish your offers.
You can grab yourself another freebie, or do another course, but RIGHT HERE is where action gets taken.
THIS is where you get the skills that take your business to the next level.
AND once you have the skills...oooh, I can't wait to see what you'll launch next
Just think...
A month from now, how different your business could look with your sexy sales page bad-assing it for you?
You're Getting
Live workshops covering how to optimise, signaturise and differentiate your offer, using my Differentiated Offer Matrix and my Results Based Marketing methodology
LIVE workshop-style, feedback-heavy, training so you can write each of the 14 sections of your sales page - (small group so you get my EYES ON your ideas and challenges)
Step-by-step pre-recorded trainings on how to write each of the 14 sections of your sales page
Workbooks and templates to help you draw out and articulate your offer and get clear on the features, benefits and outcomes
Sales page workbook with copy prompts, so you can write your page live during the training
Unlimited video recorded copy critique and feedback sessions
Access to my Copy-Swappy masterclass which shows you examples of changes I've made to sales pages to make them "land" better
Why is it such great value - what's the catch?
No catch.
This is a Beta Offer, it will only be available at this price, for this cohort. Because I want to make it a no-brainer, so that you LOVE it and give me a glowing testimonial!
The training itself will revert to full price of £1095 and the done-for-you custom design and build package is usually £1495
But because the Group will be small, we have limited availability, so snap it up now!
Standard Rate:
£1095
This beta launch
£695
JOIN before 6pm Tuesday 20th and save another £100
£595
GO VIP AND WE'LL BUILD IT TOO
48 HOUR BONUS SPECIAL OFFER
WHY NOT LET US DESIGN & BUILD IT FOR YOU WITH...
ADD The VIP Fast Track Upgrade
GET Your Funnel Custom Designed AndBuilt For Just £495!
Standard Price £1495
JUST £495
(A CRAZY never to be repeated discount, saving you £1000!)
You'll get:
A bespoke designed sales page (custom graphics, fonts, colours and imagery)
A custom designed thank you page
A set of revisions
Turnaround time of just 10 days from delivery of all assets
All of the custom-made images in a google drive so you can use them across your other marketing activities
We can design and build your funnel on: Systeme.io, Kartra, Clickfunnels, Easy Peasy Funnels, Your Smart System.
If you wish to use a different system please speak with me before booking your VIP upgrade.
About Me
After almost 2 decades launching, marketing and running events, I turned my hand to a different kind of launching, when Covid hit. And it was like coming home.
But I discovered the bit I love BEST, is helping Coaches nail their messaging and their copy so that they can connect with and convert more clients.
Since then I've written dozens of sales pages, lead magnets and email campaigns that have delivered some serious moolah for my clients.
But what I REALLY shine at is teaching Coaches like you, who are ready to move beyond referrals, to scale to the next level.
To find your authentic voice and to get visible, to discover and amplify your message so that you can make the impact you were born to make
And, naturally, I bring my copy-powers to the party,
So we dive deep on how to write ALL of your content in a way that sounds like you, but better. (To sound like you, when you were IN your zone of genius and said that really clever thing...and quietly smiled and nodded to yourself that you DO know your onions - remember? THAT'S what we're gonna channel)
So let's get you ready to get visible with a deeply compelling offer that will help you get more clients so that you can EMBRACE that elusive financial stability you're craving
My Promise to you
I'm all about getting things done. You should have total peace of mind that you can purchase a training and get the outcome you anticipated.
So I guarantee that if you attend the live training sessions and engage in the process, you'll get your sales page written and refined and have something you're proud of.
And if you don't, I'll book a 1:1 with you to help you get it over the line, so you can be rock-solid-sure that you'll write a sales page you love from this programme.
Copyright 2023 | www.ImHeidiWilliams.com | Terms and Conditions