Terms and Conditions

Heidi Williams Ltd. – Content‑to‑Clients Install

Terms & Conditions

Last updated: [30 July 2025)

1. Overview

These Terms govern the delivery of the Content‑to‑Clients Install, which includes:

Offer ecosystem & messaging strategy analysis

Dream client profile and positioning map

30 days of conversion‑ready content

A high‑impact Google Doc sales page

A 5‑email warm audience campaign

30 days of implementation support and feedback

By paying in full, you confirm acceptance of these Terms.

2. Parties

Heidi Williams Ltd. (“we”, “us”, “our”) provides strategic messaging and content services.

“You” refers to the client, who confirms they are at least 18 years old and legally able to contract.

3. Deliverables

You will receive the defined deliverables via Google Docs or PDF within the agreed timeframe.

Once deliverables have been received, we'll meet to discuss amends which will be delivered within 5 working days

4. Payment & Refund Policy

Full payment is required in advance before project commencement.

All fees are non-refundable once work begins. No refunds will be issued post-payment, including after delivery.

Payments are in GBP and include VAT at 20%

5. Inputs & Client Obligations

You agree to complete the onboarding questionnaire and attend the 90‑minute strategy session.

Timely delivery of accurate, complete input materials is essential. Delays in providing materials may impact delivery timelines—Heidi Williams Ltd. is not liable for delays caused by missing input.

6. Support & Collaboration

You receive 30 days of support via WhatsApp, beginning at delivery of the final sales assets.

This support is to help with content posting, messaging deployment, and feedback — not additional deliverable creation.

7. Intellectual Property

You receive full ownership of final deliverables upon full payment and all content is yours to use as you see fit.

We retain ownership of core frameworks, templates, and methodologies used to create your content.

You receive a perpetual license to use all deliverables for your marketing and business communications.

8. Confidentiality & Testimonials

Information you provide is confidential, but we may anonymize and use testimonials. With your consent, we would also like to use a named testimonial, but only if you are in agreement to do so - your permission will always be sought first

9. No Result Guarantee & Limitation of Liability

We aim to deliver high-quality, conversion‑aligned content.

However, no specific guarantees are made regarding income or client acquisition. Results depend on your execution, market conditions, and outreach.

Liability is limited to the total fees paid; under no circumstances are we liable for indirect or consequential damages.

10. Termination

If the contract is terminated by either party before final delivery, you remain liable for full payment for work completed up to termination.

The agreement may be terminated by written notice.

11. Indemnity

You agree to indemnify Heidi Williams Ltd. against any losses arising from your misuse of deliverables, breach of terms, or violation of applicable laws.

12. Governing Law & Dispute Resolution

These Terms are governed by English law.

Disputes will first be addressed informally. If unresolved, disputes may proceed to binding arbitration in the UK if needed.

13. Amendments & Updates

We may update these Terms at our discretion. Changes will be communicated to you. Continued use after updates signifies acceptance.

14. Entire Agreement

This document, the onboarding form, and the invoice constitute the entire agreement between you and Heidi Williams Ltd. and supersede any prior agreements.